How To Make Money on Facebook: 7 Best Ways (2025)

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Making money on Facebook in 2025 is more accessible than ever with its various monetization tools. Here are seven of the best ways to get paid on Facebook:

1. Facebook Reels & In-Stream Ads

  • Earn money through ads on your videos, including Reels.
  • You need at least 5,000 followers and 60,000 minutes watched in the last 60 days to qualify.
  • Optimize videos for engagement to maximize ad revenue.

2. Facebook Stars & Gifts

  • Viewers can send Stars (virtual gifts) during your live streams, reels, or videos.
  • Facebook pays you $0.01 per Star received.
  • Available to eligible creators with an engaged audience.

3. Brand Sponsorships & Paid Partnerships

  • Collaborate with brands and get paid for sponsored posts, shoutouts, or product reviews.
  • Use Facebook’s Brand Collabs Manager to connect with potential advertisers.
  • High engagement matters more than just follower count.

4. Facebook Groups Monetization

  • Create a paid membership group where members pay for exclusive content, training, or discussions.
  • Offer VIP access, coaching, or premium resources in niche communities.
  • Facebook allows you to charge a monthly subscription fee.

5. Affiliate Marketing & Selling Products

  • Promote affiliate products and earn commissions through Facebook posts, groups, or pages.
  • Use Facebook Marketplace to sell physical or digital products.
  • Leverage Facebook Shops to run an e-commerce business.

6. Facebook Subscriptions & Fan Support

  • Offer a monthly subscription for exclusive content, perks, or direct interactions.
  • Requires at least 10,000 followers or 250+ returning viewers.
  • Fans can support you with monthly payments for behind-the-scenes content.

7. Drive Traffic to Other Platforms

  • Use Facebook to funnel traffic to your YouTube channel, blog, or Patreon for extra revenue.
  • Sell online courses, consulting services, or coaching programs through your page or groups.
  • Promote email lists to build long-term customer relationships.

Bonus Tip:

The key to making money on Facebook is consistency and engagement. Whether you create viral videos, run niche groups, or sell products, focus on providing value to your audience.

👉 Which monetization method interests you the most?

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